A free classified online marketplace, Iselify.com has officially launched in Nigeria. The company which began business operations in Nigeria within the last few months has witnessed tremendous growth and impressive user engagement. The success of the company is premised on making every adaptable feature and process localized in an individual market.
As consumerism becomes increasingly pronounced in the country, there is a need for more people to connect with each other to exchange goods and services. Thanks to technology and the ever-increasing internet penetration, several platforms have been set up to enhance easy, smooth, and safe transactions.
Just when you hear that Iselify.com is a free classified platform, you might want to say “Oh No, not another free classified website” but this platform is just not another. Although the company is leveraging on factors such as a large population, robust economy, and fast-growing internet penetration, it is offering specialized services and creating extra value for individuals and businesses of the platform.
Iselify.com is a marketplace for the sales of used items in Nigeria (new stuff can be sold also), a second strong proposition of the company is the focus on safety. Fraud and scams have always been the major challenges associated with online transactions thereby making lots of people very careful and selective on the choice of platform to transact business.
However, Iselify.com is ensuring that transactions done are safe as it verifies every seller and ad posted on the platform. Every ad posted is verified by a technical team at the backend and ads that do not meet specific standards are not published, for example, an iPhone 6 ad priced at N10,000 may not be allowed to go live on the website. First-time sellers on the website are contacted within 48 hours and basic identification details are checked and documented before ads are made public.
One big question that obviously comes to mind is why a free classified platform is making extra investment on verification and logistics for delivery, the simple answer is that the owners want to ensure 360-degree customer satisfaction and ultimately ensure that the platform is safe and reliable for its users.
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